Google Marketing Platform

Advertising and analytics tools across Google

Google Marketing Platform is for organizations looking for a centralized advertising and analytics platform across Google products.
Products integrated into the Google Marketing Platform include Google Analytics, Data Studio, Optimize, Surveys, Tag Manager, Display & Video 360, and Search Ads 360.

SERVICES

Audience/Marketing Data & Data Enhancement

Dashboards & Data Visualization

DMP

Marketing Analytics

Performance & Attribution

Mobile & Web Analytics

Projects & Workflow

Search & Social Advertising

Display & Programmatic Advertising

Marketing Automation & Campaign/Lead Management

Optimization Personalization & Testing

Marketing Analytics

Performance & Attribution

Projects & Workflow

Native/Content Advertising

Interactive Content

Video Advertising

Video Marketing

Community & Reviews

iPaaS Cloud/Data Integration & Tag Management

INDUSTRIES USING THIS TOOL

Advertising and Marketing

Automotive

Beauty & Skincare

Business Services

Car Rental

Consulting

Ecommerce

Fashion

Financials and Banking

Government

Public Sector

Healthcare – Insurance

Healthcare Industry

Hospitality And Hotels

Higher Education

Information Technology

Insurance Industry

Real Estate

Real Estate – Residential

Retail and Shopping

Sales and Marketing

Travel

Technology

Web Design and Development

Web

Ride-Hailing

Software Industry

Restaurants and Franchises

Multinational Conglomerates

Multinational Corporations

INTERESTED IN USING THIS TOOL, BUT DON’T KNOW WHERE TO START?